A big mistake that some might make can lead products not being indexed, and this is confirmed. Unfortunately, this error is something that can occur with the products on an online store.
This article will be brief. I just want to put this information in your mind to avoid it in the future so it doesn't negatively affect your website.
What is the mistake that will affect your online store's products?
The products we put in the online store might not get indexed by Google if you don't use the correct product identifiers! To simplify, product identifiers are GTIN, MPN, or other commercial numbers or product codes that uniquely identify each product.
So far, there is no problem. Naturally, we would put these identifiers in the online store when adding products. This means that when you add a product to your site, it is generally preferred to include these numbers and identifiers if they are available.
Google uses these numbers to match products with search queries.
If you invent the identifiers or send incorrect product information, Google won't be able to group your products correctly, and you could lose many potential impressions. The correct identifiers should be used only for custom goods. If this isn't the case for your products, you need to get the identifiers from the product's manufacturer. Google won't approve products that use incorrect identifiers.
But what if we don't find them?
This is the important question. My advice to you is to add these identifiers if they exist, and if you don't have them, search for them from the product's original manufacturer and contact them. If you can't obtain these identifiers, it is better to leave them blank than to put any fake identifier, as this could lead to your site losing impressions and products not being indexed.
This was the topic about this simple mistake that might lead to products in your online store not being indexed. I hope the article was helpful, and don't forget to share it to spread the benefit.
